Location Analytics Market
Research Code:MRICT - 104454
Sku:MRICT - 104454
Location Analytics Market by Component, Location, Application (Risk Management, Supply Chain Optimization, and Customer Management), End-Use Industry (Smart Cities, Healthcare, Retail, Government, Logistics, Utilities, Agriculture, and BFSI), and Region - Forecast to 2027
- Report ID: MRICT - 104454
- Pages: 179
- Jun-2021
- Formats*: PDF
- Category: Information and Communications Technology
- Delivery: 2 to 4 Hours
This report provides pre & post COVID-19 market estimates.
The Location Analytics Market is expected to reach $26.89 billion by 2027, at a CAGR of 11.1% during the forecast period 2020 to 2027. The growing need for predictive analytics in modern-day business decision making, consistent innovation in geospatial technologies, and rising usage of spatial data and analytics tools are factors that contribute to the growth of the location analytics market. Besides, unawareness regarding the benefits of location analytics, data security and privacy concerns, and high initial investments are factors hindering the market growth. However, the growing usage of social media for customer engagement is expected to create opportunities for the stakeholders in the location analytics market.
The Impact of COVID-19 on the Location Analytics Market
The COVID-19 pandemic has adversely hit many economies worldwide. The market for data analytics has not been affected significantly. As a result, the location analytics market is projected to witness a slow recovery post-2020. Government measures to fight COVID-19, including lockdowns and quarantine, made it difficult for the companies to operate using existing resources. Companies started to incorporate location analytics to manage their assets, connect with their existing customers, attract new customers, and access required data remotely. Such factors have stimulated the adoption of location analytics solutions that help in improving coordination and management.
Amidst the COVID-19 pandemic, high use of location analytics was witnessed across various industries for visualizing and communicating the impacts of the pandemic. Major participants in the healthcare sector used location-based analytical tools to provide healthcare services and ensure smooth logistics. Further, the use of location intelligence and the advantages offered in curing and detecting patients and diseases has increased awareness amongst the end users. Thus, location intelligence supported various businesses and industries to take on new operational processes and adapt to new ways of working.
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Growing Adoption of Spatial Data and Analytical Tools
Companies have started targeting geolocation data associated with various assets, resources, and customers to understand and interpret meaningful insights and follow the direction of the market. The increasing availability of location-based data has encouraged companies to leverage analytics and retrieve relevant information. The companies have also realized the significance of intelligent mapping of commercial and operational data, providing a strategic benefit to the businesses, and improving customer engagement with the business for longer periods. Furthermore, companies that implemented business intelligence solutions often witnessed under-usage of data due to its complex nature. Thus, the adoption of spatial data and analytical tools became of utmost necessity for the users to easily map the information and analyze and mobilize data. Moreover, the adoption of spatial analytical tools enabled smooth linking of various locations with the company information, strengthening the company’s planning capabilities and bringing in real business advantages to the forefront.
Key Findings in the Location Analytics Market Study:
The Software Segment Dominated the Location Analytics Market in 2020
Amongst the two types of location analytics components, the software segment commanded the largest share of the overall location analytics market in 2020. The software component is consistently experimented with and innovated, enabling the incorporation of modern technologies that solve users’ location-related problems effectively. This factor is a major driver for the growth of this segment. By component, the software segment is also expected to record the highest growth rate during the forecasted period.
Indoor Location Analytics to Witness the Highest Demand through 2027
Based on location, the location analytics market is further segmented into indoor and outdoor. The indoor segment commanded the largest share of the location analytics market in 2020. This largest share is primarily attributed to the high usage of smartphones and smart devices that are integrated with high-tech location-based services. Furthermore, growing investments in the modernization of infrastructure and advancements in technology are anticipated to foster the growth of the indoor segment in the coming years. The use of location analytics for retail and consumer applications in e-commerce has also gained considerable momentum, and hence, the segment is also expected to grow at a significant pace over the coming years.
Sales & Marketing Optimization Commanded the Largest Share of the Market in 2020
Based on application, the sales & marketing optimization segment commanded the largest share of the location analytics market in 2020. The rising adoption of location analytics for optimizing sales & marketing by undertaking various marketing and advertising campaigns based on location information has been considered as a driving factor for the growth of this market. Besides, the businesses’ growing need to adopt predictive analytics strategies for enhancing sales and engaging a high number of customers for longer periods is anticipated to help the segment retain its dominance. Furthermore, the rise in social media usage and the growing focus of enterprises to engage customers through social media are anticipated to drive the growth of the customer experience management segment over the forecasted period. However, the organizations’ focus on enhancing customer experience and building a strong reputation among consumers is the key factor expected to facilitate the fastest growth rate of the customer experience management segment over the coming years.
Transportation & Logistics Commanded the Largest Share of the Market in 2020
Based on end-use industry, the transportation & logistics segment accounted for the largest share of the location analytics market in the year 2020. The large share of this segment is attributed to the growing adoption of location analytics in the industry for streamlining supply chain processes and reducing operational ambiguity through intelligent decision-making and better data understanding. Furthermore, the growing proliferation of location-based services across the retail sector to digitalize business operations is anticipated to drive market growth for the retail segment at a significant growth rate over the forecasted period.
Asia-Pacific: The Fastest-growing Regional Market
North America commanded the largest share of the overall location analytics market in 2020, followed by Europe, Asia-Pacific, Latin America, and the Middle East & Africa. However, Asia-Pacific is expected to witness the fastest growth during the forecast period. The rapid growth of this regional market is mainly driven by the increasing adoption of spatial analytics tools and devices in countries such as China, India, and Japan, which is anticipated to trigger the adoption of location analytics to facilitate data-driven decision making. Besides, the increasing adoption of smartphones and mobile devices enabled with smart technologies, growing company spending on location-based services, and the emergence of start-ups offering innovative solutions at reasonable prices are projected to drive the growth of the APAC market over the forecast period.
Key Players
The report includes a competitive landscape based on an extensive assessment of the key strategic developments by the leading players in the location analytics market over the last four years. The key players profiled in the location analytics market are Google LLC (U.S.), SAP SE (Germany), IBM Corporation (U.S.), TIBCO Software, Inc. (U.S.), Oracle Corporation (U.S.), Alteryx, Inc. (U.S.), SAS Institute, Inc. (U.S.), Microsoft Corporation (U.S.), ESRI (U.S.), Precisely (U.S.), Hexagon AB (Sweden), GaliGeo (France), Trimble, Inc. (U.S.), and Pitney Bowes, Inc. (U.S.), among others.
Scope of the Report
Location Analytics Market, by Component
- Software
- Services
- Consulting
- Integration & Deployment
- Support & Maintenance
Location Analytics Market, by Location
- Indoor
- Outdoor
Location Analytics Market, by Application
- Risk Management
- Supply Chain Optimization
- Sales & Marketing Optimization
- Facility Management
- Remote Monitoring
- Emergency Response Management
- Customer Experience Management
- Others
Location Analytics Market, by End-use Industry
- Infrastructure and Smart Cities
- Retail & Consumer Goods
- Government & Defense
- Industrial Manufacturing
- Transportation & Logistics
- Energy & Utilities
- Telecom & IT
- Agriculture
- Media & Entertainment
- Healthcare
- BFSI
Location Analytics Market, by Region
- North America
- U.S.
- Canada
- Europe
- Germany
- U.K.
- France
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- Japan
- China
- India
- South Korea
- Rest of Asia-Pacific
- Latin America
- The Middle East & Africa
Key Questions Answered in the Report:
What Are the Major Drivers for the Location Analytics Market?
What are the market size and annual growth rate for the period 2020-2027?
How Is the Market Impacted by the COVID-19 Pandemic?
How Would the Market Recover post the COVID-19 Pandemic Crisis?
What Are the Major Opportunities in the Location Analytics Market?
Who Are the Major Players Operating in the Location Analytics Market?
Which Are the High-growth Countries/Regions in the Market?
1. Introduction
1.1. Market Definition
1.2. Currency And Limitations
1.2.1. Currency
1.2.2. Limitations
2. Research Methodology
2.1. Research Approach
2.2. Data Collection & Validation
2.2.1. Secondary Research
2.2.2. Primary Research
2.3. Market Assessment
2.3.1. Market Size Estimation
2.3.1.1. Bottom-Up Approach
2.3.1.2. Top-Down Approach
2.3.1.3. Growth Forecast
2.4. Assumptions For The Study
3. Executive Summary
3.1. Overview
3.2. Market Analysis, By Component
3.3. Market Analysis, By Location
3.4. Market Analysis, By Application
3.5. Market Analysis, By End-Use Industry
3.6. Market Analysis, By Geography
3.7. Competitive Analysis
4. Market Insights
4.1. Introduction
4.2. Drivers
4.2.1. Rising Use Of Spatial Data And Analytics Tools
4.2.2. Innovations In Geospatial Technologies
4.2.3. Growing Need For Predictive Analytics In Business Intelligence
4.3. Restraints
4.3.1. Data Security And Privacy Concerns
4.4. Opportunities
4.4.1. Rise In Social Media Usage For Customer Engagement
4.5. Challenges
4.5.1. High Initial Investment
4.5.2. Lack Of Awareness Regarding The Benefits Of Location Analytics
4.6. Trends
4.6.1. Increasing Usage Of Location-Based Applications Among Consumer Segments
4.7. Impact Of Covid-19 On The Location Analytics Market
5. Location Analytics Market, By Component
5.1. Introduction
5.2. Solutions
5.3. Services
5.3.1. Consulting
5.3.2. Integration & Deployment
5.3.3. Support & Maintenance
6. Location Analytics Market, By Location
6.1. Introduction
6.2. Indoor
6.3. Outdoor
7. Location Analytics Market, By Application
7.1 Introduction
7.2 Risk Management
7.2 Supply Chain Optimization
7.3 Sales & Marketing Optimization
7.4 Facility Management
7.5 Remote Monitoring
7.6 Emergency Response Management
7.7 Customer Experience Management
7.8 Others
8. Location Analytics Market, By End-Use Industry
8.1 Infrastructure And Smart Cities
8.2 Retail & Consumer Goods
8.3 Government & Defense
8.4 Industrial Manufacturing
8.5 Transportation & Logistics
8.6 Energy & Utilities
8.7 Telecom & It
8.8 Agriculture
8.9 Media & Entertainment
8.10 Healthcare
8.11 Bfsi
9. Location Analytics Market, By Geography
9.1. Introduction
9.2. North America
9.2.1. U.S.
9.2.2. Canada
9.3. Europe
9.3.1. Germany
9.3.2. U.K.
9.3.3. France
9.3.4. Italy
9.3.5. Spain
9.3.6. Rest Of Europe
9.4. Asia-Pacific
9.4.1. Japan
9.4.2. China
9.4.3. India
9.4.4. South Korea
9.4.5. Rest Of Asia-Pacific
9.5. Latin America
9.6. Middle East & Africa
10. Competitive Landscape
10.1 Competitive Growth Strategies
10.1.1 Acquisitions
10.1.2 Expansions
10.1.3 New Product Launches And Up Gradation
10.1.4 Agreements And Partnerships
10.2 Market Share Analysis
10.3 Competitive Benchmarking
11. Company Profiles (Business Overview, Financial Overview, Product Portfolio, Strategic Developments)
11.1. Google Llc
11.2. Tibco Software, Inc.
11.3. Sas Institute, Inc.
11.4. Ibm Corporation
11.5. Microsoft Corporation
11.6. Sap Se
11.7. Oracle Corporation
11.8. Alteryx, Inc.
11.9. Cisco Systems, Inc.
11.10. Precisely
11.10. Hexagon Ab
11.10. Galigeo
11.10. Trimble, Inc.
11.10. Pitney Bowes
12. Appendix
12.1. Questionnaire
12.2. Available Customization
List Of Tables
Table 1 Currency Conversion Rate, 2016–2019
Table 2 The Impact Of Covid-19 On The Location Analytics Market ($Billion)
Table 3 Global Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 4 Global Location Analytics Software Market Size, By Country/Region, 2018–2027 ($Million)
Table 5 Global Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 6 Global Location Analytics Services Market Size, By Country/Region, 2018–2027 ($Million)
Table 7 Global Location Analytics Consulting Services Market Size, By Country/Region, 2018–2027 ($Million)
Table 8 Global Location Analytics Integration & Deployment Services Market Size, By Type, 2018–2027 ($Million)
Table 9 Global Location Analytics Support & Maintenance Services Market Size, By Country/Region, 2018–2027 ($Million)
Table 10 Global Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 11 Global Location Analytics Market Size For Indoor Locations, By Country/Region, 2018–2027 ($Million)
Table 12 Global Location Analytics Market Size For Outdoor Locations, By Country/Region, 2018–2027 ($Million)
Table 13 Global Location Analytics Market Size For Risk Management, By Country/Region, 2018–2027 ($Million)
Table 14 Global Location Analytics Market Size For Supply Chain Optimization, By Country/Region, 2018–2027 ($Million)
Table 15 Global Location Analytics Market Size For Sales & Marketing Optimization, By Country/Region, 2018–2027 ($Million)
Table 16 Global Location Analytics Market Size For Facility Management, By Country/Region, 2018–2027 ($Million)
Table 17 Global Location Analytics Market Size For Remote Monitoring, By Country/Region, 2018–2027 ($Million)
Table 18 Global Location Analytics Market Size For Emergency Response Management, By Country/Region, 2018–2027 ($Million)
Table 19 Global Location Analytics Market Size For Customer Experience Management, By Country/Region, 2018–2027 ($Million)
Table 20 Global Location Analytics Market Size For Other Applications, By Country/Region, 2018–2027 ($Million)
Table 21 Global Location Analytics Market Size, By End-Use Industry 2018–2027 ($Million)
Table 22 Global Location Analytics Market Size For Infrastructure And Smart Cities, By Country/Region 2018–2027 ($Million)
Table 23 Global Location Analytics Market Size For Retail & Consumer Goods, By Country/Region 2018–2027 ($Million)
Table 24 Global Location Analytics Market Size For Government & Defense, By Country/Region, 2018–2027 ($Million)
Table 25 Global Location Analytics Market Size For Industrial Manufacturing, By Country/Region, 2018–2027 ($Million)
Table 26 Global Location Analytics Market Size For Transportation & Logistics, By Country/Region, 2018–2027 ($Million)
Table 27 Global Location Analytics Market Size For Energy & Utilities, By Country/Region, 2018–2027 ($Million)
Table 28 Global Location Analytics Market Size For Telecom & It, By Country/Region, 2018–2027 ($Million)
Table 29 Global Location Analytics Market Size For Agriculture, By Country/Region, 2018–2027 ($Million)
Table 30 Global Location Analytics Market Size For Media & Entertainment, By Country/Region, 2018–2027 ($Million)
Table 31 Global Location Analytics Market Size For Healthcare, By Country/Region, 2018–2027 ($Million)
Table 32 Global Location Analytics Market Size For Bfsi, By Country/Region, 2018–2027 ($Million)
Table 33 Global Location Analytics Market Size, By Country/Region, 2018–2027 ($Million)
Table 34 North America: Location Analytics Market Size, By Country, 2018–2027 ($Million)
Table 35 North America: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 36 North America: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 37 North America: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 38 North America: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 39 North America: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 40 U.S.: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 41 U.S.: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 42 U.S.: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 43 U.S.: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 44 U.S.: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 45 Canada: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 46 Canada: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 47 Canada: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 48 Canada: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 49 Canada: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 50 Europe: Location Analytics Market Size, By Country, 2018–2027 ($Million)
Table 51 Europe: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 52 Europe: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 53 Europe: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 54 Europe: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 55 Europe: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 56 Germany: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 57 Germany: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 58 Germany: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 59 Germany: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 60 Germany: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 61 U.K.: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 62 U.K.: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 63 U.K.: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 64 U.K.: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 65 U.K.: Location Analytics Market Size, By End-Use Industry Vertical, 2018–2027 ($Million)
Table 66 France: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 67 France: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 68 France: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 69 France: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 70 France: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 71 Italy: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 72 Italy: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 73 Italy: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 74 Italy: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 75 Italy: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 76 Spain: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 77 Spain: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 78 Spain: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 79 Spain: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 80 Spain: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 81 Rest Of Europe: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 82 Rest Of Europe: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 83 Rest Of Europe: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 84 Rest Of Europe: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 85 Rest Of Europe: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 86 Asia-Pacific: Location Analytics Market Size, By Country, 2018–2027 ($Million)
Table 87 Asia-Pacific: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 88 Asia-Pacific: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 89 Asia-Pacific: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 90 Asia-Pacific: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 91 Asia-Pacific: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 92 Japan: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 93 Japan: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 94 Japan: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 95 Japan: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 96 Japan: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 97 China: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 98 China: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 99 China: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 100 China: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 101 China: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 102 South Korea: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 103 South Korea: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 104 South Korea: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 105 South Korea: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 106 South Korea: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 107 India: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 108 India: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 109 India: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 110 India: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 111 Rest Of Asia-Pacific: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 112 Rest Of Asia-Pacific: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 113 Rest Of Asia-Pacific: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 114 Rest Of Asia-Pacific: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 115 Rest Of Asia-Pacific: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 116 Latin America: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 117 Latin America: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 118 Latin America: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 119 Latin America: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 120 Latin America: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 121 Middle East & Africa: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 122 Middle East & Africa: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 123 Middle East & Africa: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 124 Middle East & Africa: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 125 Middle East & Africa: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
List Of Figures
Figure 1 Market Ecosystem
Figure 2 Key Stakeholders
Figure 3 Research Process
Figure 4 Primary Research Techniques
Figure 5 Key Executives Interviewed
Figure 6 Breakdowns Of Primary Interviews (Supply-Side & Demand-Side)
Figure 7 Market Sizing And Growth Forecast Approach
Figure 8 Key Insights
Figure 9 Meticulous Research Estimates: Solutions Vs. Services
Figure 10 Meticulous Research Estimates: Location Analytics Market Size, By Location Type
Figure 11 Meticulous Research Estimates: Location Analytics Market Size, By Application
Figure 12 Meticulous Research Estimates: Location Analytics Market Size, By End-Use Industry
Figure 14 Location Analytics Market, By Region
Figure 15 Market Dynamics
Figure 16 Impact Of Covid-19 On The Location Analytics Market (Market Size)
Figure 17 Global Location Analytics Market Size, By Component, 2020–2027 ($Million)
Figure 18 Global Location Analytics Market Size, By Location, 2018–2027 ($Million)
Figure 19 Global Location Analytics Market Size, By Application, 2018–2027 ($Million)
Figure 20 Global Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Figure 22 Global Location Analytics Market Size, By Geography, 2019–2027 ($Million)
Figure 23 North America: Location Analytics Market: Snapshot
Figure 24 Europe: Location Analytics Market: Snapshot
Figure 25 Asia-Pacific: Location Analytics Market: Snapshot
Figure 26 Latin America: Location Analytics Market: Snapshot
Figure 27 Middle East & Africa: Location Analytics Market: Snapshot
Figure 28 Key Growth Strategies Adopted By Leading Players, 2016–2019
Figure 29 Location Analytics: Competitive Benchmarking
Figure 30 Market Share Analysis: Location Analytics Industry, 2019
Figure 31 Google Llc: Financial Overview (2017–2019)
Figure 32 Ibm Corporation: Financial Overview (2017–2019)
Figure 33 Sas Institute, Inc.: Financial Overview (2017–2019)
Figure 34 Microsoft Corporation: Financial Overview (2017–2019)
Figure 35 Sap Se: Financial Overview (2017–2019)
Figure 36 Oracle Corporation: Financial Overview (2017–2019)
Figure 37 Alteryx, Inc.: Financial Overview (2017–2019)
Figure 38 Trimble, Inc.: Financial Overview (2017–2019)
Figure 39 Tibco Software: Financial Overview (2017–2019)
Figure 40 Hexagon Ab: Financial Overview (2017–2019)
Figure 41 Pitney Bowes: Financial Overview (2017–2019)
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The Location Analytics Market is expected to reach $26.89 billion by 2027, at a CAGR of 11.1% during the forecast period 2020 to 2027. The growing need for predictive analytics in modern-day business decision making, consistent innovation in geospatial technologies, and rising usage of spatial data and analytics tools are factors that contribute to the growth of the location analytics market. Besides, unawareness regarding the benefits of location analytics, data security and privacy concerns, and high initial investments are factors hindering the market growth. However, the growing usage of social media for customer engagement is expected to create opportunities for the stakeholders in the location analytics market.
The Impact of COVID-19 on the Location Analytics Market
The COVID-19 pandemic has adversely hit many economies worldwide. The market for data analytics has not been affected significantly. As a result, the location analytics market is projected to witness a slow recovery post-2020. Government measures to fight COVID-19, including lockdowns and quarantine, made it difficult for the companies to operate using existing resources. Companies started to incorporate location analytics to manage their assets, connect with their existing customers, attract new customers, and access required data remotely. Such factors have stimulated the adoption of location analytics solutions that help in improving coordination and management.
Amidst the COVID-19 pandemic, high use of location analytics was witnessed across various industries for visualizing and communicating the impacts of the pandemic. Major participants in the healthcare sector used location-based analytical tools to provide healthcare services and ensure smooth logistics. Further, the use of location intelligence and the advantages offered in curing and detecting patients and diseases has increased awareness amongst the end users. Thus, location intelligence supported various businesses and industries to take on new operational processes and adapt to new ways of working.
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Growing Adoption of Spatial Data and Analytical Tools
Companies have started targeting geolocation data associated with various assets, resources, and customers to understand and interpret meaningful insights and follow the direction of the market. The increasing availability of location-based data has encouraged companies to leverage analytics and retrieve relevant information. The companies have also realized the significance of intelligent mapping of commercial and operational data, providing a strategic benefit to the businesses, and improving customer engagement with the business for longer periods. Furthermore, companies that implemented business intelligence solutions often witnessed under-usage of data due to its complex nature. Thus, the adoption of spatial data and analytical tools became of utmost necessity for the users to easily map the information and analyze and mobilize data. Moreover, the adoption of spatial analytical tools enabled smooth linking of various locations with the company information, strengthening the company’s planning capabilities and bringing in real business advantages to the forefront.
Key Findings in the Location Analytics Market Study:
The Software Segment Dominated the Location Analytics Market in 2020
Amongst the two types of location analytics components, the software segment commanded the largest share of the overall location analytics market in 2020. The software component is consistently experimented with and innovated, enabling the incorporation of modern technologies that solve users’ location-related problems effectively. This factor is a major driver for the growth of this segment. By component, the software segment is also expected to record the highest growth rate during the forecasted period.
Indoor Location Analytics to Witness the Highest Demand through 2027
Based on location, the location analytics market is further segmented into indoor and outdoor. The indoor segment commanded the largest share of the location analytics market in 2020. This largest share is primarily attributed to the high usage of smartphones and smart devices that are integrated with high-tech location-based services. Furthermore, growing investments in the modernization of infrastructure and advancements in technology are anticipated to foster the growth of the indoor segment in the coming years. The use of location analytics for retail and consumer applications in e-commerce has also gained considerable momentum, and hence, the segment is also expected to grow at a significant pace over the coming years.
Sales & Marketing Optimization Commanded the Largest Share of the Market in 2020
Based on application, the sales & marketing optimization segment commanded the largest share of the location analytics market in 2020. The rising adoption of location analytics for optimizing sales & marketing by undertaking various marketing and advertising campaigns based on location information has been considered as a driving factor for the growth of this market. Besides, the businesses’ growing need to adopt predictive analytics strategies for enhancing sales and engaging a high number of customers for longer periods is anticipated to help the segment retain its dominance. Furthermore, the rise in social media usage and the growing focus of enterprises to engage customers through social media are anticipated to drive the growth of the customer experience management segment over the forecasted period. However, the organizations’ focus on enhancing customer experience and building a strong reputation among consumers is the key factor expected to facilitate the fastest growth rate of the customer experience management segment over the coming years.
Transportation & Logistics Commanded the Largest Share of the Market in 2020
Based on end-use industry, the transportation & logistics segment accounted for the largest share of the location analytics market in the year 2020. The large share of this segment is attributed to the growing adoption of location analytics in the industry for streamlining supply chain processes and reducing operational ambiguity through intelligent decision-making and better data understanding. Furthermore, the growing proliferation of location-based services across the retail sector to digitalize business operations is anticipated to drive market growth for the retail segment at a significant growth rate over the forecasted period.
Asia-Pacific: The Fastest-growing Regional Market
North America commanded the largest share of the overall location analytics market in 2020, followed by Europe, Asia-Pacific, Latin America, and the Middle East & Africa. However, Asia-Pacific is expected to witness the fastest growth during the forecast period. The rapid growth of this regional market is mainly driven by the increasing adoption of spatial analytics tools and devices in countries such as China, India, and Japan, which is anticipated to trigger the adoption of location analytics to facilitate data-driven decision making. Besides, the increasing adoption of smartphones and mobile devices enabled with smart technologies, growing company spending on location-based services, and the emergence of start-ups offering innovative solutions at reasonable prices are projected to drive the growth of the APAC market over the forecast period.
Key Players
The report includes a competitive landscape based on an extensive assessment of the key strategic developments by the leading players in the location analytics market over the last four years. The key players profiled in the location analytics market are Google LLC (U.S.), SAP SE (Germany), IBM Corporation (U.S.), TIBCO Software, Inc. (U.S.), Oracle Corporation (U.S.), Alteryx, Inc. (U.S.), SAS Institute, Inc. (U.S.), Microsoft Corporation (U.S.), ESRI (U.S.), Precisely (U.S.), Hexagon AB (Sweden), GaliGeo (France), Trimble, Inc. (U.S.), and Pitney Bowes, Inc. (U.S.), among others.
Scope of the Report
Location Analytics Market, by Component
- Software
- Services
- Consulting
- Integration & Deployment
- Support & Maintenance
Location Analytics Market, by Location
- Indoor
- Outdoor
Location Analytics Market, by Application
- Risk Management
- Supply Chain Optimization
- Sales & Marketing Optimization
- Facility Management
- Remote Monitoring
- Emergency Response Management
- Customer Experience Management
- Others
Location Analytics Market, by End-use Industry
- Infrastructure and Smart Cities
- Retail & Consumer Goods
- Government & Defense
- Industrial Manufacturing
- Transportation & Logistics
- Energy & Utilities
- Telecom & IT
- Agriculture
- Media & Entertainment
- Healthcare
- BFSI
Location Analytics Market, by Region
- North America
- U.S.
- Canada
- Europe
- Germany
- U.K.
- France
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- Japan
- China
- India
- South Korea
- Rest of Asia-Pacific
- Latin America
- The Middle East & Africa
Key Questions Answered in the Report:
1. Introduction
1.1. Market Definition
1.2. Currency And Limitations
1.2.1. Currency
1.2.2. Limitations
2. Research Methodology
2.1. Research Approach
2.2. Data Collection & Validation
2.2.1. Secondary Research
2.2.2. Primary Research
2.3. Market Assessment
2.3.1. Market Size Estimation
2.3.1.1. Bottom-Up Approach
2.3.1.2. Top-Down Approach
2.3.1.3. Growth Forecast
2.4. Assumptions For The Study
3. Executive Summary
3.1. Overview
3.2. Market Analysis, By Component
3.3. Market Analysis, By Location
3.4. Market Analysis, By Application
3.5. Market Analysis, By End-Use Industry
3.6. Market Analysis, By Geography
3.7. Competitive Analysis
4. Market Insights
4.1. Introduction
4.2. Drivers
4.2.1. Rising Use Of Spatial Data And Analytics Tools
4.2.2. Innovations In Geospatial Technologies
4.2.3. Growing Need For Predictive Analytics In Business Intelligence
4.3. Restraints
4.3.1. Data Security And Privacy Concerns
4.4. Opportunities
4.4.1. Rise In Social Media Usage For Customer Engagement
4.5. Challenges
4.5.1. High Initial Investment
4.5.2. Lack Of Awareness Regarding The Benefits Of Location Analytics
4.6. Trends
4.6.1. Increasing Usage Of Location-Based Applications Among Consumer Segments
4.7. Impact Of Covid-19 On The Location Analytics Market
5. Location Analytics Market, By Component
5.1. Introduction
5.2. Solutions
5.3. Services
5.3.1. Consulting
5.3.2. Integration & Deployment
5.3.3. Support & Maintenance
6. Location Analytics Market, By Location
6.1. Introduction
6.2. Indoor
6.3. Outdoor
7. Location Analytics Market, By Application
7.1 Introduction
7.2 Risk Management
7.2 Supply Chain Optimization
7.3 Sales & Marketing Optimization
7.4 Facility Management
7.5 Remote Monitoring
7.6 Emergency Response Management
7.7 Customer Experience Management
7.8 Others
8. Location Analytics Market, By End-Use Industry
8.1 Infrastructure And Smart Cities
8.2 Retail & Consumer Goods
8.3 Government & Defense
8.4 Industrial Manufacturing
8.5 Transportation & Logistics
8.6 Energy & Utilities
8.7 Telecom & It
8.8 Agriculture
8.9 Media & Entertainment
8.10 Healthcare
8.11 Bfsi
9. Location Analytics Market, By Geography
9.1. Introduction
9.2. North America
9.2.1. U.S.
9.2.2. Canada
9.3. Europe
9.3.1. Germany
9.3.2. U.K.
9.3.3. France
9.3.4. Italy
9.3.5. Spain
9.3.6. Rest Of Europe
9.4. Asia-Pacific
9.4.1. Japan
9.4.2. China
9.4.3. India
9.4.4. South Korea
9.4.5. Rest Of Asia-Pacific
9.5. Latin America
9.6. Middle East & Africa
10. Competitive Landscape
10.1 Competitive Growth Strategies
10.1.1 Acquisitions
10.1.2 Expansions
10.1.3 New Product Launches And Up Gradation
10.1.4 Agreements And Partnerships
10.2 Market Share Analysis
10.3 Competitive Benchmarking
11. Company Profiles (Business Overview, Financial Overview, Product Portfolio, Strategic Developments)
11.1. Google Llc
11.2. Tibco Software, Inc.
11.3. Sas Institute, Inc.
11.4. Ibm Corporation
11.5. Microsoft Corporation
11.6. Sap Se
11.7. Oracle Corporation
11.8. Alteryx, Inc.
11.9. Cisco Systems, Inc.
11.10. Precisely
11.10. Hexagon Ab
11.10. Galigeo
11.10. Trimble, Inc.
11.10. Pitney Bowes
12. Appendix
12.1. Questionnaire
12.2. Available Customization
List Of Tables
Table 1 Currency Conversion Rate, 2016–2019
Table 2 The Impact Of Covid-19 On The Location Analytics Market ($Billion)
Table 3 Global Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 4 Global Location Analytics Software Market Size, By Country/Region, 2018–2027 ($Million)
Table 5 Global Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 6 Global Location Analytics Services Market Size, By Country/Region, 2018–2027 ($Million)
Table 7 Global Location Analytics Consulting Services Market Size, By Country/Region, 2018–2027 ($Million)
Table 8 Global Location Analytics Integration & Deployment Services Market Size, By Type, 2018–2027 ($Million)
Table 9 Global Location Analytics Support & Maintenance Services Market Size, By Country/Region, 2018–2027 ($Million)
Table 10 Global Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 11 Global Location Analytics Market Size For Indoor Locations, By Country/Region, 2018–2027 ($Million)
Table 12 Global Location Analytics Market Size For Outdoor Locations, By Country/Region, 2018–2027 ($Million)
Table 13 Global Location Analytics Market Size For Risk Management, By Country/Region, 2018–2027 ($Million)
Table 14 Global Location Analytics Market Size For Supply Chain Optimization, By Country/Region, 2018–2027 ($Million)
Table 15 Global Location Analytics Market Size For Sales & Marketing Optimization, By Country/Region, 2018–2027 ($Million)
Table 16 Global Location Analytics Market Size For Facility Management, By Country/Region, 2018–2027 ($Million)
Table 17 Global Location Analytics Market Size For Remote Monitoring, By Country/Region, 2018–2027 ($Million)
Table 18 Global Location Analytics Market Size For Emergency Response Management, By Country/Region, 2018–2027 ($Million)
Table 19 Global Location Analytics Market Size For Customer Experience Management, By Country/Region, 2018–2027 ($Million)
Table 20 Global Location Analytics Market Size For Other Applications, By Country/Region, 2018–2027 ($Million)
Table 21 Global Location Analytics Market Size, By End-Use Industry 2018–2027 ($Million)
Table 22 Global Location Analytics Market Size For Infrastructure And Smart Cities, By Country/Region 2018–2027 ($Million)
Table 23 Global Location Analytics Market Size For Retail & Consumer Goods, By Country/Region 2018–2027 ($Million)
Table 24 Global Location Analytics Market Size For Government & Defense, By Country/Region, 2018–2027 ($Million)
Table 25 Global Location Analytics Market Size For Industrial Manufacturing, By Country/Region, 2018–2027 ($Million)
Table 26 Global Location Analytics Market Size For Transportation & Logistics, By Country/Region, 2018–2027 ($Million)
Table 27 Global Location Analytics Market Size For Energy & Utilities, By Country/Region, 2018–2027 ($Million)
Table 28 Global Location Analytics Market Size For Telecom & It, By Country/Region, 2018–2027 ($Million)
Table 29 Global Location Analytics Market Size For Agriculture, By Country/Region, 2018–2027 ($Million)
Table 30 Global Location Analytics Market Size For Media & Entertainment, By Country/Region, 2018–2027 ($Million)
Table 31 Global Location Analytics Market Size For Healthcare, By Country/Region, 2018–2027 ($Million)
Table 32 Global Location Analytics Market Size For Bfsi, By Country/Region, 2018–2027 ($Million)
Table 33 Global Location Analytics Market Size, By Country/Region, 2018–2027 ($Million)
Table 34 North America: Location Analytics Market Size, By Country, 2018–2027 ($Million)
Table 35 North America: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 36 North America: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 37 North America: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 38 North America: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 39 North America: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 40 U.S.: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 41 U.S.: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 42 U.S.: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 43 U.S.: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 44 U.S.: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 45 Canada: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 46 Canada: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 47 Canada: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 48 Canada: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 49 Canada: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 50 Europe: Location Analytics Market Size, By Country, 2018–2027 ($Million)
Table 51 Europe: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 52 Europe: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 53 Europe: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 54 Europe: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 55 Europe: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 56 Germany: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 57 Germany: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 58 Germany: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 59 Germany: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 60 Germany: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 61 U.K.: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 62 U.K.: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 63 U.K.: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 64 U.K.: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 65 U.K.: Location Analytics Market Size, By End-Use Industry Vertical, 2018–2027 ($Million)
Table 66 France: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 67 France: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 68 France: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 69 France: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 70 France: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 71 Italy: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 72 Italy: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 73 Italy: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 74 Italy: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 75 Italy: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 76 Spain: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 77 Spain: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 78 Spain: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 79 Spain: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 80 Spain: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 81 Rest Of Europe: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 82 Rest Of Europe: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 83 Rest Of Europe: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 84 Rest Of Europe: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 85 Rest Of Europe: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 86 Asia-Pacific: Location Analytics Market Size, By Country, 2018–2027 ($Million)
Table 87 Asia-Pacific: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 88 Asia-Pacific: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 89 Asia-Pacific: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 90 Asia-Pacific: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 91 Asia-Pacific: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 92 Japan: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 93 Japan: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 94 Japan: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 95 Japan: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 96 Japan: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 97 China: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 98 China: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 99 China: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 100 China: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 101 China: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 102 South Korea: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 103 South Korea: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 104 South Korea: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 105 South Korea: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 106 South Korea: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 107 India: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 108 India: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 109 India: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 110 India: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 111 Rest Of Asia-Pacific: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 112 Rest Of Asia-Pacific: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 113 Rest Of Asia-Pacific: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 114 Rest Of Asia-Pacific: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 115 Rest Of Asia-Pacific: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 116 Latin America: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 117 Latin America: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 118 Latin America: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 119 Latin America: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 120 Latin America: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 121 Middle East & Africa: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 122 Middle East & Africa: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 123 Middle East & Africa: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 124 Middle East & Africa: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 125 Middle East & Africa: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
List Of Figures
Figure 1 Market Ecosystem
Figure 2 Key Stakeholders
Figure 3 Research Process
Figure 4 Primary Research Techniques
Figure 5 Key Executives Interviewed
Figure 6 Breakdowns Of Primary Interviews (Supply-Side & Demand-Side)
Figure 7 Market Sizing And Growth Forecast Approach
Figure 8 Key Insights
Figure 9 Meticulous Research Estimates: Solutions Vs. Services
Figure 10 Meticulous Research Estimates: Location Analytics Market Size, By Location Type
Figure 11 Meticulous Research Estimates: Location Analytics Market Size, By Application
Figure 12 Meticulous Research Estimates: Location Analytics Market Size, By End-Use Industry
Figure 14 Location Analytics Market, By Region
Figure 15 Market Dynamics
Figure 16 Impact Of Covid-19 On The Location Analytics Market (Market Size)
Figure 17 Global Location Analytics Market Size, By Component, 2020–2027 ($Million)
Figure 18 Global Location Analytics Market Size, By Location, 2018–2027 ($Million)
Figure 19 Global Location Analytics Market Size, By Application, 2018–2027 ($Million)
Figure 20 Global Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Figure 22 Global Location Analytics Market Size, By Geography, 2019–2027 ($Million)
Figure 23 North America: Location Analytics Market: Snapshot
Figure 24 Europe: Location Analytics Market: Snapshot
Figure 25 Asia-Pacific: Location Analytics Market: Snapshot
Figure 26 Latin America: Location Analytics Market: Snapshot
Figure 27 Middle East & Africa: Location Analytics Market: Snapshot
Figure 28 Key Growth Strategies Adopted By Leading Players, 2016–2019
Figure 29 Location Analytics: Competitive Benchmarking
Figure 30 Market Share Analysis: Location Analytics Industry, 2019
Figure 31 Google Llc: Financial Overview (2017–2019)
Figure 32 Ibm Corporation: Financial Overview (2017–2019)
Figure 33 Sas Institute, Inc.: Financial Overview (2017–2019)
Figure 34 Microsoft Corporation: Financial Overview (2017–2019)
Figure 35 Sap Se: Financial Overview (2017–2019)
Figure 36 Oracle Corporation: Financial Overview (2017–2019)
Figure 37 Alteryx, Inc.: Financial Overview (2017–2019)
Figure 38 Trimble, Inc.: Financial Overview (2017–2019)
Figure 39 Tibco Software: Financial Overview (2017–2019)
Figure 40 Hexagon Ab: Financial Overview (2017–2019)
Figure 41 Pitney Bowes: Financial Overview (2017–2019)
1. Introduction
1.1. Market Definition
1.2. Currency And Limitations
1.2.1. Currency
1.2.2. Limitations
2. Research Methodology
2.1. Research Approach
2.2. Data Collection & Validation
2.2.1. Secondary Research
2.2.2. Primary Research
2.3. Market Assessment
2.3.1. Market Size Estimation
2.3.1.1. Bottom-Up Approach
2.3.1.2. Top-Down Approach
2.3.1.3. Growth Forecast
2.4. Assumptions For The Study
3. Executive Summary
3.1. Overview
3.2. Market Analysis, By Component
3.3. Market Analysis, By Location
3.4. Market Analysis, By Application
3.5. Market Analysis, By End-Use Industry
3.6. Market Analysis, By Geography
3.7. Competitive Analysis
4. Market Insights
4.1. Introduction
4.2. Drivers
4.2.1. Rising Use Of Spatial Data And Analytics Tools
4.2.2. Innovations In Geospatial Technologies
4.2.3. Growing Need For Predictive Analytics In Business Intelligence
4.3. Restraints
4.3.1. Data Security And Privacy Concerns
4.4. Opportunities
4.4.1. Rise In Social Media Usage For Customer Engagement
4.5. Challenges
4.5.1. High Initial Investment
4.5.2. Lack Of Awareness Regarding The Benefits Of Location Analytics
4.6. Trends
4.6.1. Increasing Usage Of Location-Based Applications Among Consumer Segments
4.7. Impact Of Covid-19 On The Location Analytics Market
5. Location Analytics Market, By Component
5.1. Introduction
5.2. Solutions
5.3. Services
5.3.1. Consulting
5.3.2. Integration & Deployment
5.3.3. Support & Maintenance
6. Location Analytics Market, By Location
6.1. Introduction
6.2. Indoor
6.3. Outdoor
7. Location Analytics Market, By Application
7.1 Introduction
7.2 Risk Management
7.2 Supply Chain Optimization
7.3 Sales & Marketing Optimization
7.4 Facility Management
7.5 Remote Monitoring
7.6 Emergency Response Management
7.7 Customer Experience Management
7.8 Others
8. Location Analytics Market, By End-Use Industry
8.1 Infrastructure And Smart Cities
8.2 Retail & Consumer Goods
8.3 Government & Defense
8.4 Industrial Manufacturing
8.5 Transportation & Logistics
8.6 Energy & Utilities
8.7 Telecom & It
8.8 Agriculture
8.9 Media & Entertainment
8.10 Healthcare
8.11 Bfsi
9. Location Analytics Market, By Geography
9.1. Introduction
9.2. North America
9.2.1. U.S.
9.2.2. Canada
9.3. Europe
9.3.1. Germany
9.3.2. U.K.
9.3.3. France
9.3.4. Italy
9.3.5. Spain
9.3.6. Rest Of Europe
9.4. Asia-Pacific
9.4.1. Japan
9.4.2. China
9.4.3. India
9.4.4. South Korea
9.4.5. Rest Of Asia-Pacific
9.5. Latin America
9.6. Middle East & Africa
10. Competitive Landscape
10.1 Competitive Growth Strategies
10.1.1 Acquisitions
10.1.2 Expansions
10.1.3 New Product Launches And Up Gradation
10.1.4 Agreements And Partnerships
10.2 Market Share Analysis
10.3 Competitive Benchmarking
11. Company Profiles (Business Overview, Financial Overview, Product Portfolio, Strategic Developments)
11.1. Google Llc
11.2. Tibco Software, Inc.
11.3. Sas Institute, Inc.
11.4. Ibm Corporation
11.5. Microsoft Corporation
11.6. Sap Se
11.7. Oracle Corporation
11.8. Alteryx, Inc.
11.9. Cisco Systems, Inc.
11.10. Precisely
11.10. Hexagon Ab
11.10. Galigeo
11.10. Trimble, Inc.
11.10. Pitney Bowes
12. Appendix
12.1. Questionnaire
12.2. Available Customization
List Of Tables
Table 1 Currency Conversion Rate, 2016–2019
Table 2 The Impact Of Covid-19 On The Location Analytics Market ($Billion)
Table 3 Global Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 4 Global Location Analytics Software Market Size, By Country/Region, 2018–2027 ($Million)
Table 5 Global Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 6 Global Location Analytics Services Market Size, By Country/Region, 2018–2027 ($Million)
Table 7 Global Location Analytics Consulting Services Market Size, By Country/Region, 2018–2027 ($Million)
Table 8 Global Location Analytics Integration & Deployment Services Market Size, By Type, 2018–2027 ($Million)
Table 9 Global Location Analytics Support & Maintenance Services Market Size, By Country/Region, 2018–2027 ($Million)
Table 10 Global Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 11 Global Location Analytics Market Size For Indoor Locations, By Country/Region, 2018–2027 ($Million)
Table 12 Global Location Analytics Market Size For Outdoor Locations, By Country/Region, 2018–2027 ($Million)
Table 13 Global Location Analytics Market Size For Risk Management, By Country/Region, 2018–2027 ($Million)
Table 14 Global Location Analytics Market Size For Supply Chain Optimization, By Country/Region, 2018–2027 ($Million)
Table 15 Global Location Analytics Market Size For Sales & Marketing Optimization, By Country/Region, 2018–2027 ($Million)
Table 16 Global Location Analytics Market Size For Facility Management, By Country/Region, 2018–2027 ($Million)
Table 17 Global Location Analytics Market Size For Remote Monitoring, By Country/Region, 2018–2027 ($Million)
Table 18 Global Location Analytics Market Size For Emergency Response Management, By Country/Region, 2018–2027 ($Million)
Table 19 Global Location Analytics Market Size For Customer Experience Management, By Country/Region, 2018–2027 ($Million)
Table 20 Global Location Analytics Market Size For Other Applications, By Country/Region, 2018–2027 ($Million)
Table 21 Global Location Analytics Market Size, By End-Use Industry 2018–2027 ($Million)
Table 22 Global Location Analytics Market Size For Infrastructure And Smart Cities, By Country/Region 2018–2027 ($Million)
Table 23 Global Location Analytics Market Size For Retail & Consumer Goods, By Country/Region 2018–2027 ($Million)
Table 24 Global Location Analytics Market Size For Government & Defense, By Country/Region, 2018–2027 ($Million)
Table 25 Global Location Analytics Market Size For Industrial Manufacturing, By Country/Region, 2018–2027 ($Million)
Table 26 Global Location Analytics Market Size For Transportation & Logistics, By Country/Region, 2018–2027 ($Million)
Table 27 Global Location Analytics Market Size For Energy & Utilities, By Country/Region, 2018–2027 ($Million)
Table 28 Global Location Analytics Market Size For Telecom & It, By Country/Region, 2018–2027 ($Million)
Table 29 Global Location Analytics Market Size For Agriculture, By Country/Region, 2018–2027 ($Million)
Table 30 Global Location Analytics Market Size For Media & Entertainment, By Country/Region, 2018–2027 ($Million)
Table 31 Global Location Analytics Market Size For Healthcare, By Country/Region, 2018–2027 ($Million)
Table 32 Global Location Analytics Market Size For Bfsi, By Country/Region, 2018–2027 ($Million)
Table 33 Global Location Analytics Market Size, By Country/Region, 2018–2027 ($Million)
Table 34 North America: Location Analytics Market Size, By Country, 2018–2027 ($Million)
Table 35 North America: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 36 North America: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 37 North America: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 38 North America: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 39 North America: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 40 U.S.: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 41 U.S.: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 42 U.S.: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 43 U.S.: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 44 U.S.: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 45 Canada: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 46 Canada: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 47 Canada: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 48 Canada: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 49 Canada: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 50 Europe: Location Analytics Market Size, By Country, 2018–2027 ($Million)
Table 51 Europe: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 52 Europe: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 53 Europe: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 54 Europe: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 55 Europe: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 56 Germany: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 57 Germany: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 58 Germany: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 59 Germany: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 60 Germany: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 61 U.K.: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 62 U.K.: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 63 U.K.: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 64 U.K.: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 65 U.K.: Location Analytics Market Size, By End-Use Industry Vertical, 2018–2027 ($Million)
Table 66 France: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 67 France: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 68 France: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 69 France: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 70 France: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 71 Italy: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 72 Italy: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 73 Italy: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 74 Italy: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 75 Italy: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 76 Spain: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 77 Spain: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 78 Spain: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 79 Spain: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 80 Spain: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 81 Rest Of Europe: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 82 Rest Of Europe: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 83 Rest Of Europe: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 84 Rest Of Europe: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 85 Rest Of Europe: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 86 Asia-Pacific: Location Analytics Market Size, By Country, 2018–2027 ($Million)
Table 87 Asia-Pacific: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 88 Asia-Pacific: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 89 Asia-Pacific: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 90 Asia-Pacific: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 91 Asia-Pacific: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 92 Japan: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 93 Japan: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 94 Japan: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 95 Japan: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 96 Japan: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 97 China: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 98 China: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 99 China: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 100 China: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 101 China: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 102 South Korea: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 103 South Korea: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 104 South Korea: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 105 South Korea: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 106 South Korea: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 107 India: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 108 India: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 109 India: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 110 India: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 111 Rest Of Asia-Pacific: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 112 Rest Of Asia-Pacific: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 113 Rest Of Asia-Pacific: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 114 Rest Of Asia-Pacific: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 115 Rest Of Asia-Pacific: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 116 Latin America: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 117 Latin America: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 118 Latin America: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 119 Latin America: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 120 Latin America: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Table 121 Middle East & Africa: Location Analytics Market Size, By Component, 2018–2027 ($Million)
Table 122 Middle East & Africa: Location Analytics Services Market Size, By Type, 2018–2027 ($Million)
Table 123 Middle East & Africa: Location Analytics Market Size, By Application, 2018–2027 ($Million)
Table 124 Middle East & Africa: Location Analytics Market Size, By Location, 2018–2027 ($Million)
Table 125 Middle East & Africa: Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
List Of Figures
Figure 1 Market Ecosystem
Figure 2 Key Stakeholders
Figure 3 Research Process
Figure 4 Primary Research Techniques
Figure 5 Key Executives Interviewed
Figure 6 Breakdowns Of Primary Interviews (Supply-Side & Demand-Side)
Figure 7 Market Sizing And Growth Forecast Approach
Figure 8 Key Insights
Figure 9 Meticulous Research Estimates: Solutions Vs. Services
Figure 10 Meticulous Research Estimates: Location Analytics Market Size, By Location Type
Figure 11 Meticulous Research Estimates: Location Analytics Market Size, By Application
Figure 12 Meticulous Research Estimates: Location Analytics Market Size, By End-Use Industry
Figure 14 Location Analytics Market, By Region
Figure 15 Market Dynamics
Figure 16 Impact Of Covid-19 On The Location Analytics Market (Market Size)
Figure 17 Global Location Analytics Market Size, By Component, 2020–2027 ($Million)
Figure 18 Global Location Analytics Market Size, By Location, 2018–2027 ($Million)
Figure 19 Global Location Analytics Market Size, By Application, 2018–2027 ($Million)
Figure 20 Global Location Analytics Market Size, By End-Use Industry, 2018–2027 ($Million)
Figure 22 Global Location Analytics Market Size, By Geography, 2019–2027 ($Million)
Figure 23 North America: Location Analytics Market: Snapshot
Figure 24 Europe: Location Analytics Market: Snapshot
Figure 25 Asia-Pacific: Location Analytics Market: Snapshot
Figure 26 Latin America: Location Analytics Market: Snapshot
Figure 27 Middle East & Africa: Location Analytics Market: Snapshot
Figure 28 Key Growth Strategies Adopted By Leading Players, 2016–2019
Figure 29 Location Analytics: Competitive Benchmarking
Figure 30 Market Share Analysis: Location Analytics Industry, 2019
Figure 31 Google Llc: Financial Overview (2017–2019)
Figure 32 Ibm Corporation: Financial Overview (2017–2019)
Figure 33 Sas Institute, Inc.: Financial Overview (2017–2019)
Figure 34 Microsoft Corporation: Financial Overview (2017–2019)
Figure 35 Sap Se: Financial Overview (2017–2019)
Figure 36 Oracle Corporation: Financial Overview (2017–2019)
Figure 37 Alteryx, Inc.: Financial Overview (2017–2019)
Figure 38 Trimble, Inc.: Financial Overview (2017–2019)
Figure 39 Tibco Software: Financial Overview (2017–2019)
Figure 40 Hexagon Ab: Financial Overview (2017–2019)
Figure 41 Pitney Bowes: Financial Overview (2017–2019)