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Meticulous Research®—a leading global market research company, published a research report titled, ‘Digestive Health Supplements Market by Type (Probiotics, Prebiotics, Enzymes), Form (Tablets, Capsules, Powder, Liquid), Distribution Channel (Convenience Store, Supermarkets, Pharmacies, E-commerce), and Geography - Global Forecast to 2032.’
According to this latest publication from Meticulous Research®, the digestive health supplements market is projected to reach $108.5 billion by 2032, at a CAGR of 6.7% from 2025 to 2032. The growth of the digestive health supplements market is mainly driven by the growing demand for nutrition-enriched products, increasing awareness about gut health, increasing geriatric population and prevalence of digestive disorders, and growing innovations and new product developments. However, strict regulations and the high cost of products are expected to restrain the growth of this market.
The digestive health supplements market is segmented by type (probiotics, prebiotics, enzymes, and other products), form (tablets, capsules, powder form, liquid form, and other forms), distribution channel (supermarkets & hypermarkets, convenience stores, specialty stores, pharmacies & drug stores, e-commerce, and other distribution channels), and geography (North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa). The study also evaluates industry competitors and analyzes the market at the regional and country levels.
Based on type, the probiotics segment is expected to account for the largest share of the digestive health supplements market, mainly due to the increasing use of probiotics as an alternative to antibiotics, growing use of probiotics for children, increasing research and development activities on probiotics, and the prevalence of digestive disorders.
Based on form, the tablets segment is expected to account for the largest share of the digestive health supplements market, mainly due to its ease of consumption, preserving the nutritional value with no bad taste, low cost, and higher shelf life.
Based on distribution channel, in 2025, the supermarkets & hypermarkets segment is expected to account for the largest share of the digestive health supplements market. The large market share of this segment is attributed to rapid urbanization, rising per capita disposable incomes, growing number of supermarkets and hypermarkets, and increased sales of health supplements in well-established supermarkets and hypermarkets.
Based on geography, in 2025, North America is expected to account for the largest share of the digestive health supplements market. North America’s large share is attributed to the increasing aging population, growing lifestyle-related diseases, increasing digestive-related disorders, and the presence of the leading key players in the region.
Key Players
The digestive health supplements market is characterized by moderate competition due to the presence of many large and small-sized global, regional, and local players. The key players operating in the digestive health supplements market are Nestlé S.A. (Switzerland), Bayer AG (Germany), Herbalife Nutrition Ltd. (U.S.), Pfizer Inc. (U.S.), Abbott Laboratories (U.S.), Amway Corporation (U.S.), Danone S.A. (France), NOW Foods (U.S.), PrecisionBiotics (Ireland), and BioGaia (Sweden).
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Key Questions Answered in the Report-
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