Foldable & Rollable Display Market by Technology (OLED, Micro-LED, Mini-LED), Form Factor (Foldable, Rollable), Panel Size, Application, End User, and Geography—Global Forecast to 2035

What is the Foldable & Rollable Display Market Size?

The global foldable & rollable display market was valued at USD 5.1 billion in 2024. This market is expected to increase from USD 6.35 billion in 2025 to USD 59.9 billion by 2035, at a CAGR of 24.9% from 2025 to 2035. The rising popularity of foldable smartphones and tablets, along with new rollable laptops and TVs, is driven by improvements in crease-free display technology, ultra-thin glass, and strong hinge designs. Industry leaders have released more refined, lightweight foldable devices in 2025, improving usability and battery life. Apple's expected foldable smartphone launch in 2026, with initial production estimates of 8-10 million units, is likely to greatly increase market activity, further speeding up global growth and innovation in flexible display technology.

Foldable & Rollable Display Market Key Highlights

• In terms of revenue, the global foldable & rollable display market is valued at USD 6.35 billion in 2025 and is projected to reach USD 59.9 billion by 2035
• The market is expected to grow at a CAGR of 24.9% from 2025 to 2035
• Asia Pacific dominates the global market with the largest market share of 50-55% in 2025
• The Middle East and Africa region is expected to witness the fastest CAGR of 29.5% through 2035
• By form factor, the foldable segment holds 70% of the market share in 2025
• By form factor, the rollable segment is expected to witness the fastest CAGR of 30% from 2025-2035
• By technology, the OLED segment captures the largest market share of over 50% in 2025
• By panel size, 7-8 inch panels accounted for 50-55% of the foldable smartphone market share in 2025
• By application, smartphones and tablets command around 60-65% share of the market in 2025
• By application, automotive cockpit displays are growing at 28.5% CAGR through 2035
• By end user, consumer electronics dominate the overall market in 2025; enterprise uptake is the fastest-growing sub-segment at a CAGR of 29.1% through 2035

Market Overview and Insights

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The foldable and rollable display market includes the design, manufacturing, and use of display technologies that can bend, fold, roll, or stretch without losing functionality. This market focuses on two main types: foldable displays that can fold like a book or clamshell, and rollable displays that can roll up into a cylinder or scroll. These displays use technologies like OLED (Organic Light-Emitting Diode), AMOLED (Active Matrix OLED), micro-LED, and up-and-coming quantum dot displays, along with specialized materials such as ultra-thin glass (UTG), polyimide substrates, and special encapsulation layers.

Currently, foldable displays lead in smartphones, with products like the Samsung Galaxy Fold and the Motorola Razr. Rollable displays are starting to appear in TVs, such as LG's rollable OLED TV, and laptops like Lenovo's ThinkBook Plus G6. The growth of this market is fueled by consumer demand for larger screens in portable devices, technological improvements in flexible materials that minimize visible creases, the growing use in automotive curved dashboards and infotainment systems, and the expansion into AR and VR headsets requiring compact yet immersive displays. The market is also expected to grow significantly when Apple introduces its foldable iPhone in 2026.

How is AI Transforming the Foldable & Rollable Display Market?

Artificial intelligence is rapidly changing how we make and use foldable and rollable displays. It does this through quality control, defect detection, and display optimization. AI algorithms look at production data from thousands of sensors to find tiny defects that might cause failures at folding points. This improves manufacturing yields from 60% to over 85% in advanced production lines. Machine learning models make the complex material deposition process for flexible OLEDs better by controlling layer thickness and uniformity. This helps prevent delamination during folding.

AI-powered computer vision systems check displays for creasing, dead pixels, and color uniformity issues at speeds 100 times faster than human inspection. This ensures that only perfect displays reach consumers. Predictive algorithms anticipate display wear based on folding patterns. This allows manufacturers to boost durability from 200,000 folds to over 500,000 folds by improving materials and design. Deep learning systems also enhance display driver algorithms to adjust for brightness changes at fold lines. This ensures uniform image quality across the entire display surface.

What are the Key Trends in the Foldable & Rollable Display Market?

Rollable Display Technology Advancement

A major trend in display technology is the move of rollable OLED displays from concept to production. Samsung Display introduced an 18.1-inch rollable OLED laptop display at CES 2025. This display rolls down to 13.1 inches when closed and entered mass production in April 2025. Lenovo released the ThinkBook Plus Gen 6 Rollable laptop that features this display. It has a 14-inch screen that can extend to 16.7 inches. This change offers almost a 50% increase in display area while staying portable, with a price around $3,499. Rollable technology solves the crease problem seen in foldables by providing a smooth, crease-free screen. Moreover, automotive manufacturers are now using flexible and rollable OLED displays for adjustable center consoles, mainly in premium vehicles. More widespread use is expected after 2030.

Ultra-Thin Glass and Crease-Free Foldable Technologies

Another key trend driving the growth of the foldable display market is the creation of crease-free foldable displays. Samsung’s latest Galaxy Z series features reinforced ultra-thin glass with a 50% thicker protective layer. This glass can handle over 500,000 folds and has a titanium-based lattice structure that reduces creasing impact. Motorola’s 2025 Razr family improves hinge durability by 35% with a titanium backbone. Apple’s upcoming foldable iPhone is expected to use Samsung Display’s crease-free display technology along with liquid metal hinges. These hinges are designed to evenly distribute stress and prevent permanent creases. Together, these improvements in hinge mechanisms and ultra-thin glass materials tackle the durability problems faced by early foldable devices.

Market Scope

Market Dynamics

Drivers

Premium Smartphone Evolution and Consumer Demand

The foldable smartphone market has witnessed significant growth in recent years, and strong demand is expected to continue as Apple plans to enter this field in 2026. Top manufacturers like Samsung, Huawei, Motorola, Google, Honor, and Xiaomi are regularly expanding their foldable options. Consumers are increasingly willing to pay high prices between $1,500 and $3,000 for new devices that combine phone and tablet features. The rollable display category is also appealing because it offers larger screens without crease problems, drawing in high-end buyers. At the same time, a growing app ecosystem for foldable and rollable devices is improving the user experience and boosting market growth.

Opportunity

Automotive and Emerging Application Segments Drive Foldable Display Opportunities

Foldable and rollable display technologies are allowing for new dashboard designs. Premium vehicles now feature curved and rollable displays that cover entire dashboards to create immersive digital cockpits. Outside of automotive, augmented and virtual reality (AR/VR) headsets are increasingly using foldable micro-displays that offer compact sizes and ultra-high resolutions over 2,000 pixels per inch (PPI).

The laptop market is also adopting rollable displays that can expand screen size by up to 50%, which improves productivity while maintaining portability. Additionally, foldable displays are becoming popular in smart home devices and appliances, enabling designs that save space.

Medical devices are also using flexible displays for wearable health monitors and portable diagnostics, showing a wider range of application opportunities. These emerging areas present significant opportunities for growth beyond traditional consumer electronics, driven by changing user experience needs and technological advancements.

Form Factor Insights

Why do Foldable Displays Currently Dominate?

In 2025, the foldable display segment holds the largest share of the overall foldable and rollable display market. This growth mainly comes from successful commercialization in smartphones. Popular book-style foldables, like the Samsung Galaxy Fold and Google Pixel Fold, provide tablet-sized screens that range from 7 to 8 inches when unfolded. These devices meet productivity needs. Clamshell foldables, such as the Samsung Galaxy Flip and Motorola Razr, offer compact designs and evoke nostalgia for flip phones. The foldable OLED supply chain is well-established. Several manufacturers produce panels on a large scale. Software tweaks from Google and Samsung improve foldable interfaces. They add features like app continuity, making it easier for consumers to adjust to folding devices.

The rollable display segment is expected to witness the fastest growth from 2025 to 2030. This is because rollable displays completely remove the creasing issues found in foldables. They allow for greater size changes, expanding screen area by up to 100%, while foldables typically expand by 50 to 80%. This makes rollable displays an attractive new premium category with unique user experiences.

Technology Insights

How does OLED Dominate Foldable & Rollable Displays?

The OLED technology segment leads the foldable and rollable display market in 2025 because it does not require backlighting due to its self-emissive nature. This feature allows for ultra-thin and flexible designs, which are crucial for devices that fold and roll. The organic materials in OLEDs enable repeated bending without losing performance. Their fast response times of under 0.1 milliseconds reduce motion blur during transitions between folded and unfolded states. OLEDs also offer excellent image quality with high contrast ratios, deep blacks, and wide viewing angles, especially on curved surfaces. Plus, OLEDs use less power than LCDs, which helps extend battery life in portable devices.

Micro-LED technology is expected to grow significantly as manufacturers resolve existing challenges. Micro-LED offers impressive brightness of over 30,000 nits and has a longer lifespan, making it suitable for high-end applications that need bright light and durability. However, Micro-LED displays are not as flexible as OLEDs, so OLED remains the better option for foldable smartphones and rollable devices where physical flexibility is important.

Panel Size Insights

Why do 7-8 Inch Panels Lead Foldable Smartphones?

In 2025, foldable smartphone panels sized between 7 and 8 inches hold the largest market share. They strike a great balance between portability and productivity. When folded, these devices fit easily in pockets. Unfolding them offers a tablet-like experience with enough screen space to use 2-3 apps at once. This size has become favored by consumers, thanks to popular models like the Samsung Galaxy Fold (7.6”) and Google Pixel Fold (7.6”). Standard manufacturing equipment designed for this size range also achieves better production yields and cost savings.

Meanwhile, larger panels over 10 inches are gaining popularity, especially for rollable laptops and foldable tablets aimed at replacing laptops. These bigger displays are growing at the fastest CAGR through 2035, driven by increasing demand for versatile, productivity-focused devices.

Application Insights

Why do Smartphones & Tablets Lead Market Applications?

In 2025, smartphones and tablets lead the foldable and rollable display market. This trend is fueled by strong consumer demand for larger, flexible screens in portable devices. Smartphones, with annual shipments exceeding one billion units worldwide, offer the biggest opportunity for foldable displays. Foldable phones meet consumers’ need for bigger screens while remaining easy to carry, and foldable tablets provide more portability than traditional large screens. Ongoing improvements in consumer electronics drive advancements in foldable display technology and encourage innovation across the market.

Among new segments, automotive displays are set to grow at the fastest CAGR through 2035. This growth comes from the rise of electric vehicles, which require digital cockpits with curved, foldable, and rollable displays to improve user experience and design.

U.S. Foldable & Rollable Display Market Size and Growth 2025 to 2035

The U.S. foldable & rollable display market is projected to reach USD 21.35 billion by 2035, growing at a CAGR of 28.5% from 2025 to 2035.

How is the Asia Pacific Foldable & Rollable Display Market Growing Dominantly?

Asia Pacific leads the foldable and rollable display market, holding about 50-55% share of global market in 2025. The region excels in both production and consumption, mainly due to South Korea, China, and Japan. South Korea is at the cutting edge of technology, with Samsung Display holding a majority market share of foldable OLED production in Q2 2025. China is quickly increasing its capacity through major manufacturers like BOE, which shipped 1.8 million panels, TCL CSOT at 900,000, and Visionox at 500,000 panels in the same quarter. Japan focuses on specialized technologies, such as Japan Display's eLEAP photo-patterned OLEDs, to stand out in the market.

The strong demand from tech-savvy consumers in these countries drives the adoption of new foldable and rollable designs. Government programs, including China’s “Made in China 2025,” support industry growth by encouraging a vertically integrated supply chain, lowering costs, and speeding up innovation.

Which Factors Support North America Market Growth?

North America is seeing significant growth due to the premium consumer segment and Apple's upcoming market entry. Apple plans to launch its foldable iPhone in 2026, aiming for a target of 8 to 10 million units. This will change the regional market dynamics. The advantage of the software ecosystem lies in iOS being optimized for foldable interfaces, which creates a better user experience. Businesses are adopting these technologies for specific applications in healthcare, aerospace, and professional services. Research institutions are collaborating with the industry to develop the next generation of flexible display materials. The premium automotive market is also embracing rollable and foldable displays to set luxury vehicles apart.

Value Chain Analysis

The foldable and rollable display value chain comprises key players across materials, panel manufacturing, and device assembly. In display materials and components, leaders include Corning, which supplies ultra-thin glass critical for foldables; DuPont, known for polyimide flexible substrates; 3M with optical films and adhesives; Nitto Denko specializing in polarizing films; and Sumitomo Chemical providing touch sensor films.

Display panel manufacturing is dominated by Samsung Display, with the largest share in foldable OLED production and leads in rollable display technology. LG Display pioneers rollable OLED TVs and is expanding into IT applications, while China’s BOE Technology leads with 137 million OLED shipments. TCL CSOT has pioneered inkjet-printed flexible OLEDs, and Visionox produces 80 million panels with significant investment in capacity expansion. Japan Display develops eLEAP photo-patterned OLEDs, and AU Optronics focuses on foldable laptops and monitors. Tianma Microelectronics, known for automotive display specialization, shipped 57 million panels.

Leading device manufacturers include Samsung Electronics with its Galaxy Z Fold and Flip series, Apple poised to launch a foldable iPhone in 2026, Huawei with the Mate X series and tri-fold innovation, Motorola’s Razr clamshell foldables, Google Pixel Fold, Xiaomi Mi Mix Fold series, OPPO Find N series, Lenovo’s ThinkBook rollable laptop, and LG Electronics, a pioneer in rollable TVs.

Recent Developments

• September 2025: Samsung Display started mass producing rollable OLEDs, with Lenovo launching ThinkBook Plus G6 Rollable laptop at $3,499
• July 2025: TCL CSOT announced production of inkjet-printed smartphone OLED panels branded as Real OLEDs
• May 2025: Huawei unveiled Pura X foldable with 6.3-inch internal and 3.5-inch outer display
• Q2 2025: Samsung Display held 52% foldable OLED market share, shipping 3.3 million panels
• April 2025: Visionox announced $7.6 billion investment for 8.6-Gen IT AMOLED production line
• March 2025: Vertu launched luxury Quantum Flip foldable at $3,500-$6,000
• January 2025: BOE unveiled world's first 31.6-inch tiled rollable display at CES 2025

Segments Covered in the Report

By Form Factor

• Foldable Displays
  • Book-style (In-folding)
  • Clamshell (Out-folding)
  • Tri-fold/Multi-fold
  • Z-fold
• Rollable Displays
  • Scrollable
  • Slidable
  • Retractable

By Technology

• OLED
  • Flexible AMOLED
  • Flexible PMOLED
  • Transparent OLED
• Micro-LED
• Mini-LED
• E-Paper (E-Ink)
• Quantum Dot Displays

By Panel Size

• Small (Up to 6 inches)
• Medium (6-8 inches)
• Large (8-10 inches)
• Extra Large (10-15 inches)
• Jumbo (Above 15 inches)

By Application

• Smartphones
  • Foldable Phones
  • Rollable Phones
• Tablets
  • Foldable Tablets
  • Rollable Tablets
• Laptops & Monitors
  • Foldable Laptops
  • Rollable Monitors
• Televisions
  • Rollable TVs
  • Foldable TVs
• Automotive Displays
  • Dashboard Displays
  • Center Console
  • Rear Entertainment
• Wearables
  • Smartwatches
  • AR/VR Headsets
• Others

By End User

• Consumer Electronics
• Automotive
• Enterprise/Commercial
• Healthcare
• Aerospace & Defense
• Others

By Price Range

• Premium (Above $2,000)
• Mid-Range ($1,000-$2,000)
• Entry-Level (Below $1,000)

By Region

• Asia-Pacific
• North America
• Europe
• Latin America
• Middle East & Africa

Frequently Asked Questions