The Augmented and Virtual Reality Market is projected to reach $367.5 billion by 2030, at a CAGR of 33.6% from 2023 to 2030. The growth of this market is attributed to the surging adoption of AR and VR technology by manufacturers and enterprises, the rising adoption of AR in the healthcare sector, the enormous rise in gaming and entertainment applications, and favorable initiatives by governments to propel the adoption of AR and VR technology in several sectors. However, the privacy and security concerns associated with AR and VR technology restrain market growth to a certain extent. The penetration of head-mounted displays for training purposes and increasing advancements in gadgets and digitization are expected to create significant opportunities for this market. However, the need for strong network infrastructure and health-related concerns associated with excessive AR usage pose challenges to the growth of this market.
The global augmented and virtual reality market is segmented based on type, offering, device, application, end user, and geography. The study also evaluates industry competitors and analyses the regional and country-level markets.
Key Players:
The key players profiled in the global augmented and virtual reality market study include Microsoft Corporation (U.S.), Sony Semiconductor Solutions Corporation (Japan), HTC Corporation (Taiwan), Apple Inc. (U.S.), Samsung Electronics Co., Ltd. (South Korea), Epson America, Inc. (U.S.), Panasonic Holdings Corporation (Japan), Vuzix Corporation (U.S.), Shanghai Lexiang Information Technology Co., Ltd. (China), PTC Inc. (U.S.), Blippar Group Limited (U.K.), Zappar Ltd. (U.K.), Niantic (U.S.), BidOn Games Studio (Ukraine), SpaceVR Inc (U.S.).
With the integration of immersive technologies, AR technology is securing its footprints across multiple sectors, however, it is witnessing a gradual rise in healthcare and medical operations. The demand for graphics and input systems that enable users to interact with physical and digital objects in real time is increasing steadily. Integrating AR in healthcare is paving the way for better health results, providing more precise and accurate solutions.
The AR technology is used for medical training & learning, assists surgeons during operations by overlaying digital images onto the patient’s body, provides real-time guidance, and reduces the need for invasive procedures. This has led healthcare solutions providers to integrate immersive technologies for training and learning. For instance, in June 2023, Amrita Hospital (India) launched an extended reality (XR) supported ecosystem in healthcare with the integration of augmented reality (AR), virtual reality (VR), and mixed reality (MR) technologies to significantly enhance capabilities in patient care, medical training, and research.
Also, in January 2023, Education Management Solutions, LLC (U.S.), the industry leader in healthcare education solutions, launched its intelligent, immersive reality learning solution at the 2023 International Meeting for Simulation in Healthcare (IMSH). This solution blends traditional instruction with augmented reality to create a fully immersive simulation experience by fusing visual, virtual, wearable, biometric, and haptic feedback devices in medical simulation training to measure in three dimensions. Such developments in the healthcare sector to use immersive technologies for learning and training purposes are expected to support the growth of the market during the forecast years.
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Based on Type, the Virtual Reality Segment is Projected to Register the Highest CAGR During the Forecast Period
Based on type, the global augmented and virtual reality market is segmented into augmented reality and virtual reality. The virtual reality segment is expected to grow at the highest CAGR during the forecast period. VR technology is widely used in various industries, such as automotive and healthcare, due to its operational benefits, such as allowing engineers to test a vehicle's design and construction at an early stage before beginning costly production in the automobile industry. For example, BMW uses mixed reality (augmented & virtual reality) in development and vehicle engineering processes. Moreover, the advent of VR exposure therapy is expected to increase the trend for using advanced technologies for treating people with mental health issues. Furthermore, travel companies use VR technology to enable potential tourists to take a virtual tour of monuments, iconic destinations, parks, and more. During the COVID-19 pandemic, various industries were shut down briefly, and lockdowns were imposed to reduce the spread of the virus, which, in turn, impacted business operations across regions.
However, the increasing need for businesses to continue their business activities online resulted in an increased demand for VR technology. Companies moved to virtual platforms to continue their business activities, such as holding meetings and developing policies & strategies. Event organizers provided visitors with engaging and diverse experiences by holding the event on a virtual platform and offering it as a VR experience. As a result, the growing prominence of virtual events is driving market growth. Also, the increasing use of VR applications in the architecture and planning sector is another factor expected to offer lucrative opportunities in the near future.
Based on Offering, the Software Segment is Projected to Register the Highest CAGR During the Forecast Period
Based on offering, the global augmented and virtual reality market is segmented into hardware and software. The software segment is expected to grow at the highest CAGR during the forecast period. The growth of the segment is attributed to the capability of the software to create feedback, analyze data, and handle input/output sources. AR and VR technology is extensively used in product prototyping for its three-dimensional environment factor that enables users to interact impressively with applications and tasks. Furthermore, the segment is growing in demand as it can be used in training, simulation, developing virtual tools, AR and VR applications, game development, learning experience platforms, and segment reality.
Based on Device, the AR Devices Segment is Projected to Account for the Largest Share of Augmented and Virtual Reality Market
Based on device, the global augmented and virtual reality market is segmented into AR devices and VR devices. In 2023, the AR devices segment is expected to account for the largest share of the augmented and virtual reality market. AR devices, such as AR head-mounted displays, are widely adopted by the military, police, and firefighters to display tactical information such as maps or thermal imaging data while viewing a real scene. AR head-up displays (HUD) have been rapidly changing the automotive industry with a centerpiece of smart cockpit designs and helping to improve the overall driving experience with driver assistance and safety features. Besides, AR devices are gaining considerable share for gaming, advertising, and recreational activities due to growing consumer demand, which is rapidly influencing market growth.
Based on Application, the Gaming and Recreational Activities segment is Projected to Register the Highest CAGR During the Forecast Period
Based on application, the global augmented and virtual reality market is segmented into gaming and recreational activities, designing, prototyping and manufacturing, travel and tourism, journalism, health and safety, advertising and retail, training, and other applications. The gaming and recreational activities segment is expected to grow at the highest CAGR during the forecast period. Over the years, technological advancements have played a significant role in the growth of the gaming industry. From powerful hardware to high-speed internet connections, the availability of tools enables gamers to immerse themselves in virtual worlds more seamlessly than ever before. With the introduction of virtual reality (VR) and augmented reality (AR), consumers leverage more immersive and realistic gameplay experiences, which is promoting exponential growth in the segment.
Based on End-use Industry, the Augmented Reality by End-use Industry Segment is Projected to Account for the Largest Share of the Augmented and Virtual Reality Market
Based on end-use industry, the global augmented and virtual reality market is segmented into augmented reality by end-use industry and virtual reality by end-use industry. In 2023, the augmented reality, by end-use industry segment, is expected to account for the largest share of the global augmented and virtual reality market. The large share of the segment is attributed to its ability to enhance user experiences, improve productivity, and provide innovative solutions. In each sector, AR technology has its different significance, and the cumulative growth by these sectors majorly driving the market growth. Such as immersive storytelling and interactive experiences in media and gaming, training simulations and maintenance tasks in aerospace and defense, assembly processes, and remote assistance in the manufacturing industry, among others, are gaining traction. In recent years, AR technology has witnessed many developments, such as advanced AR glasses, improved tracking and mapping technologies, and the integration of AI for real-time data analysis. These developments will create lucrative opportunities for the segment.
Asia-Pacific is Slated to Register the Highest CAGR During the Forecast Period
Based on geography, the global augmented and virtual reality market is segmented into North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa. The Asia-Pacific is expected to grow at the highest CAGR during the forecast period. The growth of this region is attributed to the existence of the major countries, such as China, South Korea, India, and Japan, that are major users, producers, and suppliers of AR software and VR-related hardware. In addition, the region is home to a large number of industries and factories that are using VR in various processes due to the trend of automation. Furthermore, the growing penetration of handheld devices with VR support and gaming and recreational activities with AR applications in Asia Pacific is expected to offer lucrative opportunities.
Scope of the Report:
Augmented and Virtual Reality Market, by Type
Augmented and Virtual Reality Market, by Offering
Augmented and Virtual Reality Market, by Device
Augmented and Virtual Reality Market, by Application
Augmented and Virtual Reality Market, by End-use Industry
Augmented and Virtual Reality Market, by Geography
Key Questions Answered in the Report:
The global augmented and virtual reality market is segmented based on type, offering, device, application, end-use industry, and geography. The study also evaluates industry competitors and analyses the regional and country-level markets.
The global augmented and virtual reality market is projected to reach $ 367.5 billion by 2030, at a CAGR of 33.6% from 2023 to 2030.
Based on type, in 2023, the augmented reality segment is expected to account for the largest share of the augmented and virtual reality market.
Based on end-use industry, in 2023, the augmented reality by end-use industry segment is expected to account for the largest share of the global augmented and virtual reality market.
The growth of this market is attributed to the surging adoption of AR and VR technology by manufacturers and enterprises, the rising adoption of AR in the healthcare sector, the enormous rise in gaming and entertainment applications, and favorable initiatives by governments to propel the adoption of AR and VR technology in several sectors. Also, the penetration of head-mounted displays for training purposes and increasing advancements in gadgets and digitization are expected to create significant opportunities for this market.
The key players profiled in the global augmented and virtual reality market study include Microsoft Corporation (U.S.), Sony Semiconductor Solutions Corporation (Japan), HTC Corporation (Taiwan), Apple Inc. (U.S.), Samsung Electronics Co., Ltd. (South Korea), Epson America, Inc. (U.S.), Panasonic Holdings Corporation (Japan), Vuzix Corporation (U.S.), Shanghai Lexiang Information Technology Co., Ltd. (China), PTC Inc. (U.S.), Blippar Group Limited (U.K.), Zappar Ltd. (U.K.), Niantic (U.S.), BidOn Games Studio (Ukraine), SpaceVR Inc (U.S.).
The Asia-Pacific is expected to grow at the highest CAGR during the forecast period. The growth of this region is driven by the existence of the major countries, such as China, South Korea, India, and Japan, that are major users, producers, and suppliers of AR software and VR-related hardware. In addition, the region is home to a large number of industries and factories that are using VR in various processes due to the trend of automation. Furthermore, the growing penetration of handheld devices with VR support and gaming and recreational activities with AR applications in Asia Pacific is expected to offer lucrative opportunities.
This report provides pre & post COVID-19 market estimates.
1. Introduction
1.1 Market Definition & Scope
1.2 Market Ecosystem
1.3 Currency & Limitations
1.4 Key Stakeholders
2. Research Methodology
2.1 Research Approach
2.2 Process of Data Collection and Validation
2.2.1 Secondary Research
2.2.2 Process of Data Collection and Validation
2.3 Market Sizing and Forecast
2.3.1 Market Size Estimation Approach
2.3.1.1 Bottom-up Approach
2.3.1.2 Top-down Approach
2.3.2 Growth Forecast Approach
2.4 Assumption for the Study
3. Executive Summary
3.1 Market Overview
3.2 Market Analysis, by Type
3.3 Market Analysis, by Offering
3.4 Market Analysis, by Device
3.5 Market Analysis, by Application
3.6 Market Analysis, by End-use Industry
3.7 Market Analysis, by Geography
3.8 Competitive Analysis
4. Market Insights
4.1 Overview
4.2 Factors Affecting Market Growth
4.3 Drivers
4.3.1 Surging Adoption of AR and VR Technology by Manufacturers and Enterprises
4.3.2 Enormous Rise in Gaming and Entertainment Applications
4.3.3 Rising Adoption of AR in the Healthcare Sector
4.3.4 Favorable Initiatives by Governments to Propel Adoption of AR and VR Technology in Several Sectors
4.4 Restraints
4.4.1 Privacy and Security Concerns Associated with AR and VR
4.5 Opportunities
4.5.1 Penetration of Head-mounted Displays for Training Purposes
4.5.2 Increasing Advancements in Gadgets and Digitization
4.6 Challenges
4.6.1 Need for Strong Network Infrastructure
4.6.2 Health Related Concerns Associated with Excessive AR Usage
4.7 Value Chain Analysis
4.8 Case Study
4.9 Porter’s Five Forces Model
5. Global Augmented and Virtual Reality Market Assessment, by Type
5.1 Overview
5.2 Augmented Reality
5.3 Virtual Reality
6. Global Augmented and Virtual Reality Market Assessment, by Offering
6.1 Overview
6.2 Hardware
6.2.1 Cameras
6.2.2 Sensors
6.2.3 Digital Compasses
6.2.4 Accelerometers
6.2.5 Displays and Projectors
6.2.6 Position and Gesture Trackers
6.2.7 Other Hardware
6.3 Software
7. Global Augmented and Virtual Reality Market Assessment, by Device
7.1 Overview
7.2 AR Devices
7.2.1 AR Head-mounted Displays
7.2.2 AR Head-up Displays
7.3 VR Devices
7.3.1 VR Head-mounted Displays
7.3.2 Projectors & Display Walls
8. Global Augmented and Virtual Reality Market Assessment, by Application
8.1 Overview
8.2 Gaming and Recreational Activities
8.3 Designing, Prototyping and Manufacturing
8.4 Travel and Tourism
8.5 Journalism
8.6 Health and Safety
8.7 Advertising and Retail
8.8 Training
8.9 Other Applications
9. Global Augmented and Virtual Reality Market Assessment, by End-use Industry
9.1 Overview
9.2 Augmented Reality, by End-use Industry
9.2.1 Media and Entertainment
9.2.2 Aerospace & Defense
9.2.3 Manufacturing
9.2.4 Robotics
9.2.5 Tourism & Hospitality
9.2.6 Marketing & Advertising
9.2.7 Healthcare
9.2.9 Automotive
9.2.9 Other AR End-use Industries
9.3 Virtual Reality, by End-use Industry
9.3.1 Aerospace & Defense
9.3.2 Education
9.3.3 Media and Entertainment
9.3.4 Healthcare
9.3.5 Retail
9.3.6 Architecture
9.3.7 Other End-use Industries
10. Augmented and Virtual Reality Market Assessment, by Geography
10.1 Overview
10.2 North America
10.2.1 U.S.
10.2.2 Canada
10.3 Asia-Pacific
10.3.1 China
10.3.2 Japan
10.3.3 India
10.3.4 South Korea
10.3.5 Taiwan
10.3.6 Rest of Asia-Pacific
10.4 Europe
10.4.1 Germany
10.4.2 U.K.
10.4.3 France
10.4.4 Italy
10.4.5 Spain
10.4.6 Rest of Europe
10.5 Latin America
10.6 Middle East & Africa
11. Competition Analysis
11.1 Overview
11.2 Key Growth Strategies
11.2.1 Market Differentiators
11.2.2 Synergy Analysis: Major Deals & Strategic Alliances
11.3 Competitive Benchmarking
11.4 Competitive Dashboard
11.4.1 Industry Leaders
11.4.2 Market Differentiators
11.4.3 Vanguards
11.4.4 Emerging Companies
11.5 Market Share Analysis, by the Key Player, 2022
12. Company Profiles
12.1 Key Players (Business Overview, Financial Overview, Product Portfolio, and Strategic Developments)
12.1.1 Microsoft Corporation
12.1.2 Sony Semiconductor Solutions Corporation
12.1.3 HTC Corporation
12.1.4 Apple Inc.
12.1.5 Samsung Electronics Co., Ltd.
12.1.6 Epson America, Inc.
12.1.7 Panasonic Holdings Corporation
12.1.8 Vuzix Corporation
12.1.9 Shanghai Lexiang Information Technology Co., Ltd. (DPVR)
12.1.10 PTC Inc.
(Note: SWOT Analysis of Top 5 Companies Will be Provided )
12.2 Other Players (Business Overview and Product Portfolio)
12.2.1 Blippar Group Limited
12.2.2 Zappar Ltd.
12.2.3 Niantic
12.2.4 BidOn Games Studio
12.2.5 SpaceVR Inc
13. Appendix
13.1 Related Reports
13.2 Customization
List of Tables
Table 1 Market Size and CAGR (USD Million)
Table 2 Global Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 3 Global Augmented Reality Market Size, by Country/Region, 2021–2030 (USD Million)
Table 4 Global Virtual Reality Market Size, by Country/Region, 2021–2030 (USD Million)
Table 5 Global Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 6 Global AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 7 Global Cameras Market Size, by Country/Region, 2021–2030 (USD Million)
Table 8 Global Sensors Market Size, by Country/Region, 2021–2030 (USD Million)
Table 9 Global Digital Compasses Market Size, by Country/Region, 2021–2030 (USD Million)
Table 10 Global Accelerometers Market Size, by Country/Region, 2021–2030 (USD Million)
Table 11 Global Displays and Projectors Market Size, by Country/Region, 2021–2030 (USD Million)
Table 12 Global Position and Gesture Trackers Market Size, by Country/Region, 2021–2030 (USD Million)
Table 13 Global Other AR and VR Hardware Market Size, by Country/Region, 2021–2030 (USD Million)
Table 14 Global AR and VR Software Market Size, by Country/Region, 2021–2030 (USD Million)
Table 15 Global Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 16 Global AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 17 Global AR Devices Market Size, by Country/Region, 2021–2030 (USD Million)
Table 18 Global AR Head-mounted Displays Market Size, by Country/Region, 2021–2030 (USD Million)
Table 19 Global AR Head-up Displays Market Size, by Country/Region, 2021–2030 (USD Million)
Table 20 Global VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 21 Global VR Devices Market Size, by Country/Region, 2021–2030 (USD Million)
Table 22 Global VR Head-mounted Displays Market Size, by Country/Region, 2021–2030 (USD Million)
Table 23 Global Projectors & Display Walls Market Size, by Country/Region, 2021–2030 (USD Million)
Table 24 Global Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 25 Global Augmented and Virtual Reality Market Size for Gaming and Recreational Activities, by Country/Region, 2021–2030 (USD Million)
Table 26 Global Augmented and Virtual Reality Market Size for Designing, Prototyping and Manufacturing, by Country/Region, 2021–2030 (USD Million)
Table 27 Global Augmented and Virtual Reality Market Size for Travel and Tourism, by Country/Region, 2021–2030 (USD Million)
Table 28 Global Augmented and Virtual Reality Market Size for Journalism, by Country/Region, 2021–2030 (USD Million)
Table 29 Global Augmented and Virtual Reality Market Size for Health and Safety, by Country/Region, 2021–2030 (USD Million)
Table 30 Global Augmented and Virtual Reality Market Size for Advertising and Retail, by Country/Region, 2021–2030 (USD Million)
Table 31 Global Augmented and Virtual Reality Market Size for Training, by Country/Region, 2021–2030 (USD Million)
Table 32 Global Augmented and Virtual Reality Market Size for Other Applications, by Country/Region, 2021–2030 (USD Million)
Table 33 Global Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 34 Global Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 35 Global Augmented Reality Market Size, by End-use Industry, by Country/Region, 2021–2030 (USD Million)
Table 36 Global Augmented Reality Market Size for Media and Entertainment, by Country/Region, 2021–2030 (USD Million)
Table 37 Global Augmented Reality Market Size for Aerospace & Defense, by Country/Region, 2021–2030 (USD Million)
Table 38 Global Augmented Reality Market Size for Manufacturing, by Country/Region, 2021–2030 (USD Million)
Table 39 Global Augmented Reality Market Size for Robotics, by Country/Region, 2021–2030 (USD Million)
Table 40 Global Augmented Reality Market Size for Tourism & Hospitality, by Country/Region, 2021–2030 (USD Million)
Table 41 Global Augmented Reality Market Size for Marketing & Advertising, by Country/Region, 2021–2030 (USD Million)
Table 42 Global Augmented Reality Market Size for Healthcare, by Country/Region, 2021–2030 (USD Million)
Table 43 Global Augmented Reality Market Size for Automotive, by Country/Region, 2021–2030 (USD Million)
Table 44 Global Augmented Reality Market Size for Other End-use Industries, by Country/Region, 2021–2030 (USD Million)
Table 45 Global Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 46 Global Virtual Reality Market Size, by End-use Industry, by Country/Region, 2021–2030 (USD Million)
Table 47 Global Virtual Reality Market Size for Aerospace & Defense, by Country/Region, 2021–2030 (USD Million)
Table 48 Global Virtual Reality Market Size for Education, by Country/Region, 2021–2030 (USD Million)
Table 49 Global Virtual Reality Market Size for Media and Entertainment, by Country/Region, 2021–2030 (USD Million)
Table 50 Global Virtual Reality Market Size for Healthcare, by Country/Region, 2021–2030 (USD Million)
Table 51 Global Virtual Reality Market Size for Retail, by Country/Region, 2021–2030 (USD Million)
Table 52 Global Virtual Reality Market Size for Architecture, by Country/Region, 2021–2030 (USD Million)
Table 53 Global Virtual Reality Market Size for Other End-use Industries, by Country/Region, 2021–2030 (USD Million)
Table 54 Global Augmented and Virtual Reality Market Size, by Country/Region, 2021–2030 (USD Million)
Table 55 North America: Augmented and Virtual Reality Market Size, by Country, 2021–2030 (USD Million)
Table 56 North America: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 57 North America: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 58 North America: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 59 North America: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 60 North America: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 61 North America: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 62 North America: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 63 North America: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 64 North America: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 65 U.S.: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 66 U.S.: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 67 U.S.: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 68 U.S.: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 69 U.S.: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 70 U.S.: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 71 U.S.: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 72 U.S.: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 73 U.S.: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 74 Canada: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 75 Canada: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 76 Canada: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 77 Canada: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 78 Canada: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 79 Canada: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 80 Canada: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 81 Canada: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 82 Canada: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 83 Asia-Pacific: Augmented and Virtual Reality Market Size, by Country, 2021–2030 (USD Million)
Table 84 Asia-Pacific: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 85 Asia-Pacific: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 86 Asia-Pacific: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 87 Asia-Pacific: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 88 Asia-Pacific: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 89 Asia-Pacific: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 90 Asia-Pacific: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 91 Asia-Pacific: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 92 Asia-Pacific: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 93 China: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 94 China: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 95 China: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 96 China: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 97 China: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 98 China: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 99 China: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 100 China: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 101 China: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 102 Japan: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 103 Japan: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 104 Japan: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 105 Japan: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 106 Japan: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 107 Japan: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 108 Japan: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 109 Japan: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 110 Japan: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 111 South Korea: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 112 South Korea: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 113 South Korea: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 114 South Korea: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 115 South Korea: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 116 South Korea: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 117 South Korea: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 118 South Korea: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 119 South Korea: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 120 India: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 121 India: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 122 India: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 123 India: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 124 India: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 125 India: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 126 India: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 127 India: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 128 India: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 129 Taiwan: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 130 Taiwan: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 131 Taiwan: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 132 Taiwan: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 133 Taiwan: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 134 Taiwan: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 135 Taiwan: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 136 Taiwan: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 137 Taiwan: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 138 Rest of Asia-Pacific: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 139 Rest of Asia-Pacific: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 140 Rest of Asia-Pacific: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 141 Rest of Asia-Pacific: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 142 Rest of Asia-Pacific: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 143 Rest of Asia-Pacific: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 144 Rest of Asia-Pacific: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 145 Rest of Asia-Pacific: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 146 Rest of Asia-Pacific: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 147 Europe: Augmented and Virtual Reality Market Size, by Country, 2021–2030 (USD Million)
Table 148 Europe: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 149 Europe: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 150 Europe: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 151 Europe: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 152 Europe: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 153 Europe: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 154 Europe: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 155 Europe: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 156 Europe: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 157 Germany: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 158 Germany: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 159 Germany: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 160 Germany: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 161 Germany: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 162 Germany: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 163 Germany: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 164 Germany: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 165 Germany: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 166 U.K.: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 167 U.K.: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 168 U.K.: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 169 U.K.: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 170 U.K.: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 171 U.K.: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 172 U.K.: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 173 U.K.: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 174 U.K.: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 175 France: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 176 France: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 177 France: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 178 France: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 179 France: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 180 France: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 181 France: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 182 France: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 183 France: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 184 Italy: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 185 Italy: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 186 Italy: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 187 Italy: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 188 Italy: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 189 Italy: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 190 Italy: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 191 Italy: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 192 Italy: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 193 Spain: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 194 Spain: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 195 Spain: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 196 Spain: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 197 Spain: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 198 Spain: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 199 Spain: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 200 Spain: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 201 Spain: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 202 Rest of Europe: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 203 Rest of Europe: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 204 Rest of Europe: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 205 Rest of Europe: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 206 Rest of Europe: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 207 Rest of Europe: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 208 Rest of Europe: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 209 Rest of Europe: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 210 Rest of Europe: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 211 Latin America: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 212 Latin America: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 213 Latin America: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 214 Latin America: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 215 Latin America: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 216 Latin America: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 217 Latin America: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 218 Latin America: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 219 Latin America: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 220 Middle East & Africa: Augmented and Virtual Reality Market Size, by Type, 2021–2030 (USD Million)
Table 221 Middle East & Africa: Augmented and Virtual Reality Market Size, by Offering, 2021–2030 (USD Million)
Table 222 Middle East & Africa: AR and VR Hardware Market Size, by Type, 2021–2030 (USD Million)
Table 223 Middle East & Africa: AR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 224 Middle East & Africa: VR Devices Market Size, by Type, 2021–2030 (USD Million)
Table 225 Middle East & Africa: Augmented and Virtual Reality Market Size, by Application, 2021–2030 (USD Million)
Table 226 Middle East & Africa: Augmented and Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 227 Middle East & Africa: Augmented Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 228 Middle East & Africa: Virtual Reality Market Size, by End-use Industry, 2021–2030 (USD Million)
Table 229 Global Augmented and Virtual Reality Market: Recent Developments, by Company, 2020–2023
List f Figures
Figure 1 Currency and Limitations
Figure 2 Research Process
Figure 3 Key Secondary Sources
Figure 4 Primary Research Techniques
Figure 5 Key Executives Interviewed
Figure 6 Market Size Estimation
Figure 7 Key Insights
Figure 8 Augmented and Virtual Reality Market, by Type, 2023 vs. 2030 (USD Million)
Figure 9 Augmented and Virtual Reality Market, by Offering, 2023 vs. 2030 (USD Million)
Figure 10 Augmented and Virtual Reality Market, by Device, 2023 vs. 2030 (USD Million)
Figure 11 Augmented and Virtual Reality Market, by Application, 2023 vs. 2030 (USD Million)
Figure 12 Augmented and Virtual Reality Market, by End-use Industry, 2023 vs. 2030 (USD Million)
Figure 13 Geographic Snapshot: Augmented and Virtual Reality Market, (Value Share & CAGR)
Figure 14 Augmented and Virtual Reality Value Chain
Figure 15 Augmented and Virtual Reality Market Size, by Type, 2023–2030 (USD Million)
Figure 16 Augmented and Virtual Reality Market Size, by Offering, 2023–2030 (USD Million)
Figure 17 Augmented and Virtual Reality Market Size, by Device, 2023–2030 (USD Million)
Figure 18 Augmented and Virtual Reality Market Size, by Application, 2023–2030 (USD Million)
Figure 19 Augmented and Virtual Reality Market Size, by End-use Industry, 2023–2030 (USD Million)
Figure 20 Augmented and Virtual Reality Market Size, by Geography, 2023–2030 (USD Million)
Figure 21 Key Growth Strategies Adopted by Leading Players, 2020–2023
Figure 22 Market Share Analysis: Augmented and Virtual Reality Market, 2022
Figure 23 Microsoft Corporation: Financial Overview (2022)
Figure 24 Sony Semiconductor Solutions Corporation: Financial Overview (2022)
Figure 25 HTC Corporation: Financial Overview (2022)
Figure 26 Apple Inc.: Financial Overview (2022)
Figure 27 Samsung Electronics Co., Ltd.: Financial Overview (2022)
Figure 28 Epson America, Inc.: Financial Overview (2022)
Figure 29 Panasonic Holdings Corporation: Financial Overview (2022)
Figure 30 Vuzix Corporation: Financial Overview (2022)
Figure 31 Shanghai Lexiang Information Technology Co., Ltd. (DPVR): Financial Overview (2022)
Figure 32 PTC Inc.: Financial Overview (2022)
This report provides pre & post COVID-19 market estimates.
This report provides pre & post COVID-19 market estimates.
Published Date: Sep-2023
Published Date: Aug-2023
Published Date: May-2022
Published Date: Jul-2023
Published Date: Aug-2023
