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Meticulous Research®—a leading global market research company, published a research report titled, ‘Frozen Dough Market—Global Opportunity Analysis and Industry Forecast (2024-2031)’. According to this latest publication from Meticulous Research®, the frozen dough market is projected to reach $37.8 billion by 2031, at a CAGR of 6.6% during the forecast period 2024–2031.
This market’s growth is driven by rapid urbanization, a growing preference for convenience foods, a rise in global bakery product consumption, and a heightened demand for ready-to-bake and ready-to-eat foods. However, the perception of frozen dough items as inferior to freshly baked goods and the scarcity of storage systems are restraining market growth. Additionally, the rising demand for gluten-free and allergen-free options, coupled with emerging economies in Asia-Pacific, Latin America, and the Middle East & Africa, presents substantial growth opportunities for market stakeholders. Conversely, the lack of cold-chain infrastructure in developing countries presents a major challenge to market growth.
The prominent trends in the frozen dough market are a rising preference for clean-labeled products and a growing demand for frozen vegan dough options.
Key Players
Some of the key players operating in the frozen dough market are General Mills, Inc. (U.S.), ARYZTA AG (Switzerland), Nestlé S.A. (Switzerland), Ajinomoto Co., Inc. (Japan), Campbell Soup Company (U.S.), Bridgford Foods Corporation (U.S.), Europastry, S.A. (Spain), Dawn Food Products, Inc. (U.S.), CSM Ingredients S.A.R.L. (Luxembourg), Guttenplan’s (U.S.), Lantmännen Unibake International (A Part of Lantmännen Group) (Denmark), and Okanagan Frozen Dough (Canada).
The frozen dough market is segmented based on product (bread, pizza crusts, rolls & pastries, cookies & biscuits, bagels, and other products), distribution channel (business-to-business [food services, food manufacturers, and quick service restaurants] and business-to-consumer [offline {supermarkets & hypermarkets, convenience stores, and other offline stores} and online]), and geography (North America, Europe, Asia-Pacific, Latin America, and the Middle East & Africa). This study also evaluates industry competitors and analyzes the market at the regional and country levels.
By product, in 2024, the bread segment is expected to account for the largest share of 30.7% of the frozen dough market. The segment's substantial share is primarily due to the rising global consumption of bread dough, which is fueled by its convenience, variety, and affordability. Frozen bread doughs are simple to prepare and can be adjusted to specific customer requirements.
By distribution channel, in 2024, the business-to-business (B2B) segment is expected to account for the larger share of the frozen dough market. This segment's dominant position is mainly due to the expansion of B2B frozen food trading, the increasing number of quick service restaurants (QSRs), and the growing demand from hotels, restaurants, food chains, cafes, and the broader food service industry.
By geography, in 2024, Europe is expected to account for the largest share of 40.1% of the frozen dough market. This regional market's major share is attributed to several key factors, including an increasing preference for ready-to-eat foods, supportive regulations, a robust cold chain infrastructure in the region, innovative practices by leading industry players, advancements in frozen food technology, busier consumer lifestyles, the introduction of a range of healthy and diet-focused frozen meals, and a growing influx of frozen food imports.
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